Obviously, ownership wants to make money - let's get that out of the way. But the Red Sox at this point are a mint, so let's set that aside.
Management has - especially in the last decade, though it's always been there - never been able to articulate what it wants the club to be. The vision to be a draft, develop and pay is sensible - but it's hard not to think that a lot of the fruits of the farm system have been rushed up and extended (see Kristian Campbell) so ownership can be like "SEE?? Look at all the prospects we have!". But if that doesn't click in the maximalist way - it tacks the direct opposite way. Finish in last? Sign Hanley Ramirez and Pablo Sandoval to show fans you are trying.
Marcelo Mayer is a classic example. He gets promoted super aggresively because he appears on top prospects list, and so let's see what top prospect we have! But then he struggles - or shows the cake is not fully baked and now he is a platoon player. The answer is you either have to let him take his lumps in the show (see Pedroia 2006-7), or you send him down and let him mash at Worcester. But we get this sort of purgatory instead. I almost fear that Franklin Arias will be promoted if he does well to take Story's job - not because he is ready, but because management wants to show a shiny object to the Nation.